Add Google Reviews to Website: Turn Visitors Into Paid Members
Have you ever made a purchase without checking the product reviews? If yes, you have a lot of faith in the universe – impressive! But when it comes to building trust with potential members, you must add Google Reviews to the website. It helps establish credibility and authority effortlessly.
When converting your audience into paid members, social proof is key. Testimonials from happy customers, loyal users, and existing members make all the difference.
But how do you showcase them effectively? That’s where Google Reviews step in!
By integrating Google Reviews to websites, you can show off your social proof. It leads to helping your visitors trust you more and make that membership plan purchase.
No matter whether you run a membership site on WordPress, Wix or Squarespace, this guide you how to add Google Reviews to website along with some tips!
Why are Google Reviews for Business Important?
- Builds Trust and Credibility: Google reviews are the testimonials of your membership website. It ensures your visitors that your membership is valuable and reliable.
- Influences Decision Making: A positive feedback from multiple members has a good influence on your visitors. They are more likely to make a move and join one of the membership tier.
- Improves SEO Rankings: When you add google reviews to website, it acts as user generated content. It contributes to local SEO and keeps your social proof fresh.
- Increases Conversion Rates: Adding Google my business reviews on sign up pages or landing pages displays a positive review and encourages signups.
When your Google Reviews are embedded directly on your Website, a visitor doesn’t have to hop off your website and look elsewhere. It increases the visitor’s page time as well!
How to Add Google Reviews to Websites
There are always multiple ways to go about managing your Website. Let us see what suits the best to add google reviews, manual method, plugin, or third party tools. We shall look at the methods of adding google reviews to WordPress, Wix, and Squarespace separately. So, jump to the CMS you’re using.Adding Google Reviews to WordPress Websites
Option – 1 Use a Google Reviews Plugin
1. Install and Activate a Plugin:
If you are confused about how to add google reviews to my website, then using a WordPress Plugin is the easiest option. Go to your WordPress dashboard and navigate to Plugins > Add New.
Search for Keywords like ‘Widget for Google Reviews’ or ‘Google Review Slider.’ Check out the features and activate a few as per your requirements.
2. Connect Your Google Account:
After activating the Plugin, you would have to connect your Google Business Account by adding its name or place ID. Follow the steps shown by the Plugin. We checked Widgets for Google Reviews Plugin and added just the name of the business to connect.
3. Customize the Widget:
Further, you will get to select the layout and style for appearance after adding google reviews to website. Then, you just need to add a shortcode to a page/post of desired location.
Option – 2 Embed Google Reviews Manually
To add Google Reviews on Website manually, all you have to do is simply follow these steps:
- First, go to your Google Business Page and find your reviews section.
- Use third-party tools like Google Review Embed Code Generators to generate an HTML code snippet.
- Copy and paste the embed code directly into your WordPress editor or HTML block.
It’s done, that’s how simple it was to get google reviews feed on your WordPress website.
How to Add Google Reviews to Wix Websites
If you want to add Google Reviews to website created with Wix, this section is for you.
Use Wix App Market Widgets:
Just like Plugins in WordPress, you have Apps on Wix. Go to the Wix editor and click on the Add Apps option. Search ‘Google Reviews’ or ‘Google Reviews Widget.’
Now, all you have to do is install the app that suits your needs and follow the setup instructions. Connect your Google Business Account and fetch the data to add google reviews to the website.
How to Embed Google Reviews on Squarespace
For Google Review management on Squarespace website, you can opt from one of the two options. Third-party tools or manual addition. Let us explore both the options.
Manual Addition of Google Reviews to Squarespace Website
- You need to create an HTML code snippet to add Google reviews to website. You can do it using tools like Elfsight Google Reviews or similar.
- Once the code is ready, go to your squarespace website and open the page where you plan to display the reviews.
- Add a code block and paste your code to embed google reviews squarespace.
- Customize the widget as required and voila, it’s done.
Using Third-party Tools to Add Google Business Page Reviews to Website
- Go to your Squarespace dashboard. Navigate to Settings > Third-party Tools > Extensions and search for Google Reviews Widget.
- Now, based on the search results, look for third-party tools that satisfy your needs. Activate and configure it to have a google review link on your Squarespace website.
Tips to Maximize the Impact of Embedded Google Reviews
Your Google Reviews should provide the benefits it packs. So, when you add google reviews to a website, there are so many things to keep in mind. Yet no worries !
Here are the best tips from our team of experts to remember when adding google reviews to your website:
- Showcase High-Rated Reviews: Highlight positive and top rated reviews first. Prioritize reviews with photos for an impactful presentation.
- Place Reviews Strategically: You must know where your visitors spend the most time. Place your reviews on such pages. For instance, homepage, checkout page, landing page, or high ranking blog.
- Encourage New Reviews: Encourage your loyal members to add a review. Provide them a free gift or special offer on adding a review. This will bring in new and fresh reviews on a regular basis.
- Match Your Website Design: Your review widget shouldn’t feel like a separate part on your Website. It should gel well with your current design and branding.
- Keep Reviews Fresh: Keep updating your reviews or choose a separate set of reviews periodically so that it is fresh, relevant, and trustworthy.
Bonus Section: How to Create a Free Google Business Listing>
Well, to get more google reviews, you need to have your business profile on Google My Business Listing. Only after that you can think about adding google reviews to website. Well, getting a free google business listing is a pretty easy process. Here are quick steps to follow.
- Go to Google’s search bar and type in Google Business Profile. Click on the link and choose the option of Manage Now.
- You will get the above given screen wherein you need to keep adding your details to move ahead.
- Add details like Business Name and Choose your Business Type. Based on the type of business you choose, you will get further fields. Add all your information like contact details, address, website, business category, select areas of service, etc.
- Once you set up your profile with all the details, you will see something like this. Now, you need to get verified. Based on the type of your business, the verification process will be different.
- On going through the verification process, your business profile will be visible to the public. After that, you can share your profile among your member’s community to get reviews.
- Get in touch with all your old members, clients, customers, and current subscribers to get a wide range of reviews.
- Here, the trick is to share your profile for review to 10 people every week. Like this, you will get fresh reviews that are dated differently. The profile also keeps updating like this to establish more trust and security.
Aaaandd that’s how easy it is to create your business profile and start generating reviews. The verification process might seem like a tedious task but it is essential. That’s what makes google reviews so trustworthy. And you want your membership website business to have that goodwill, right?
Let’s Conclude It ! Add Google Reviews to Website for Attracting more Member Signups
When you add google reviews on your membership website, it boosts your credibility, builds trust, and helps gain more signups. Using any CMS from WordPress, Wix, or Squarespace, you can easily embed google reviews on your website. The process is pretty simple and straightforward.
Let your loyal, happy members be your brand ambassadors by sharing their google reviews on your website. The real, positive feedback from your current members and customers will speak volume. Even more than your carefully planned business marketing strategy!
FAQs
Should I add Google reviews to my website?
Yes, of course! You should add Google Reviews to your website to build trust and credibility of your brand. By adding Google Reviews, your visitors can see real feedback from your current users or members. This acts as a social proof for boosting your conversion rates.
How do I invite customers to leave Google reviews?
You can invite your customers to leave Google Reviews via Email, SMS or any popular social media platform. Just simply include the direct link of your Google Business Profile review page and ask them politely. You can also offer small incentives such as free newsletters or discounts to encourage them.
Can Google Reviews help increase membership signups?
Yes, absolutely ! Google Reviews help increase membership sign-ups by showing off your existing members positive reviews and their experience.
Can I use Google reviews on my website for free?
Absolutely Yes! You can use Google reviews on your website for free by embedding them using coding or free plugin.
Does Google reviews increase SEO?
Indeed, Google reviews help boost local SEO of your website. It helps your website rank higher for location based searches and shows social proof which makes both – Google and visitors happy.
Do 98% of consumers read reviews before making a purchase?
Yup, exactly ! 98% of consumers read reviews before making a purchase. According to many studies, nearly all customers check reviews before buying a product or membership.
How do I get more Google Reviews for my business?
If you want more Google Reviews for your business, first get a verified Google Business Profile. Next, you can share your profile link with existing members, clients, and customers regularly to encourage them. Plus, you can also offer small incentives or reminders to motivate your customers or members to fill in Google Reviews for your business.
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Brian Denim
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